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The program

Six months of live, mentored, real-world work — designed for ages 12–18.

Students attend live virtual sessions, complete guided projects, develop a business or real-world project, receive mentorship and feedback, build a KYEA Launch Kit portfolio, and prepare a final pitch or presentation.

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The curriculum

Five phases, one real project.

  1. 01

    Discover & Define

    Students explore interests, strengths, and the problems they want to solve. They learn how real entrepreneurs find ideas and shape early thinking into a clear direction.

  2. 02

    Research & Validate

    Identifying an ideal customer profile, learning to interview real people, conducting market research, testing assumptions, and articulating a value proposition.

  3. 03

    Brand & Build

    Naming, brand identity, brand voice, and building a working MVP or prototype. Students learn to ship something real — not just talk about it.

  4. 04

    Market & Sell

    Digital marketing fundamentals, customer experience, the ethics of selling well, and a simple, honest sales strategy.

  5. 05

    Pitch & Present

    A pitch deck, basic financial plan, public-speaking practice, and a final presentation in front of mentors and family.

What students walk away with

A Launch Kit they can show, share, and build on.

Every student finishes KYEA with a portfolio of work that reflects their thinking, their effort, and their growth.

  • Business or project idea
  • Ideal customer profile
  • Market research
  • Value proposition
  • Brand identity
  • MVP or prototype
  • Marketing plan
  • Sales strategy
  • Basic financial plan
  • Pitch deck
  • Final presentation
  • KYEA Launch Kit portfolio
Three diverse teenage students collaborating around a laptop in a bright learning space

Integrated skill areas

Ten skills woven through every phase.

01

Entrepreneurship Foundations

02

Market Research

03

Branding and MVP Development

04

Sales and Customer Experience

05

Digital Marketing

06

Financial Literacy

07

Pitching and Public Speaking

08

Leadership and Time Management

09

AI Readiness and Innovation

10

Networking and Professional Skills

Coach Kingsley

A guided AI assistant — for reflection, not replacement.

Coach Kingsley is KYEA’s guided AI learning assistant for enrolled students. It supports reflection, brainstorming, lesson review, and assignment preparation.

What Coach Kingsley is not

  • · Not a replacement for the instructor.
  • · Not a tool for completing student work.
  • · Not available outside the enrolled program experience.